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Events on Wednesday 31 January 1990 2
1990Simpsons Season 1 airsLandmark animated show launchesThe first full season of The Simpsons aired in January 1990, having debuted in December 1989. The show quickly became a cultural phenomenon and the longest-running American animated series.
1990McDonald's opens in MoscowFast food arrives in USSRThe Soviet Union's first McDonald's restaurant opened in Moscow on January 31, 1990. Thousands of Russians queued for hours to taste Western fast food for the first time.